Why You Must Tailor Your Communication Strategy During a Merger and Acquisition

M&A (Merger & acquisition) sign with people icon linked as network on businessman hand

Communication is a vital component to the success of any merger and acquisition. It’s not enough to hold a company wide meeting announcing the deal and crafting your Day One message. As soon as an M&A is announced, people have questions and concerns. Employees worry how the merger will affect their job and benefits plan, customers wonder how it will affect the services or products they use and business partners question how it will impact future contracts. Continue reading

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