Facebook Audience Insights – An Inside Look

Facebook Audience Insights

This morning at approximately 10:00am, Arizona Time, I was handed a gift – access to Facebook Audience Insights and an wealth of information on each of our Quaintise client Facebook Page Audience demographics. While this feature is slowly being rolled out to most Facebook Admins, from what I’ve understood so far I am one of the lucky to have it so early.
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Visual Marketing – The Key to ALL Forms of Health Care Marketing

 

Healthcare Marketing

The days of optimizing your marketing efforts strictly for Google, Yahoo and Bing are over. In today’s health care marketing environment, it’s all about visual marketing, and you better be good. According to this year’s Social Media Marketing Industry Report conducted by Social Media Examiner, the future of marketing is visual, at least according to the 3,000 marketers who were surveyed for the report.
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The Future of Independent Agencies

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Last week, we had the opportunity to attend the Worldwide Partner’s World Meeting Conference in Las Vegas. We had an incredible time learning from some of the greats about independent agencies, new business, and how to fit our models to the consumer and client, and how to become the best at what we do. The model for independent agencies is changing dramatically and rapidly. After listening to these experts speak, we decided to breakdown a list of the major ways in which independent agencies should develop in order to maximize their business and be successful in today’s markets and for the future.
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YouTube Video Marketing For Physicians, By the Numbers

video marketing_healthcare

We’ve been spending a lot of time talking about social media marketing in the form of Pinterest and Facebook, but not nearly enough time discussion the potential for obtaining new patients from YouTube marketing. While YouTube doesn’t nearly get the praise it deserves, we at Quaintise thought it was about time to offer up some juicy numbers and benefits to video marketing on this amazing platform.

 
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Are You An Influencer, or a Blogger? 5 Tips To Lead the Way

best practice

If your practice, or your physicians, do not have a blog and social media accounts…well, let’s just say you could be living under a rock. Content Marketing, content development, content management, or whatever you’d like to title it, moves from the blog to social media integration. It’s a strategy that works in health care marketing, if implemented properly and effectively. But, it’s also a strategy that can denigrate your professional reputation online and lower patient expectations.

So, let’s find out if you’re an influencer or just a blogger….
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Physicians, Are You Taking Advantage of Pinterest? You Should Be

pinterest for physicians

For physicians, social media is terrifying. For marketers and advertisers, social media is a goldmine still in its infancy. And while Facebook and Twitter are the popular platforms for conversation, it’s Pinterest and Instagram that are truly shaking things up, producing results that are sometimes hard to believe.
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