Mayo Clinic is a Rockstar on Social Media, But Not For The Reasons You Probably Think

healthcare marketing

When I think of social media and healthcare, two big names come to mind – The Cleveland Clinic and the Mayo Clinic. These are the powerhouse of social media and healthcare. They’re doing everything right, and for all the right reasons, which makes it even more amazing. Both of these massive organizations came into social media for one purpose, and it’s probably not what you’re thinking….
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Bridging the Gap Between Mobile and Desktop

healthcare mobile marketing

According to stats, mobile usage will outpace desktop usage within the next year. In fact, at the end of 2013 there were 1.3 billion smartphones in use and 1.6 billion PCs in use. And while mobile usage is about to surpass every barrier, it’s mobile marketing that has yet to catch up. But, as with any marketing medium in healthcare, things take a while to get moving.
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Is Your Competition Your Greatest Asset

healthcare mobile marketing

Who is your greatest adversary? Is it the medical office across town? The one located in the same strip mall? Is it the urgent care next door or the hospital ER down the street? Sometimes, your greatest competition can be your greatest resource, pushing you to greater heights in both marketing concepts and patient experience outcomes. At Quaintise, we embrace the competitiveness and battle of the wits that comes along with outpacing your competition.
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Is Facebook Right For Your Business?

Social Media Management

When determining how to spend your marketing budget, the road can get a little bumpy. There’s always print, radio and banner ads, but then there’s mobile placement, SEO, public relations, local advertising, video marketing, and social media. That’s to name just a few. How do you know where to invest your budget? How do you know if Facebook is the route you want to take? The answer is simple: where is your target audience?
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If You Worked These Facebook Advertising Numbers, We’d Hire You Too!

Facebook Advertising campaigns

Most marketers and advertisers have a love/hate relationship with Facebook Ads. You either have high Cost Per Click, and are on the hate spectrum, or you have low CPC and are on the love spectrum. It all comes down to do you know what you’re doing, and Quaintise absolutely knows what we’re doing. Don’t worry, we’ve got the stats to back up these claims.
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